Target In-Store Overhead Signage

Collaborated with a team to create store-wide signage. The creative concept is grounded in a modular grid system which is populated with iconic, optimistic images of product and people. The imagery is vivid, colorful and stylish.

 
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Photographers: James Wojcik + Mei Tao + Anita Calero / Stylists: Jerry Schwartz + Amy Chin + Naomi Bonazzi + Alexis Zipp / ADs: Colleen Inda + Jillian Crawford-Utley + Lucy Winter + Adam Lewis